I wonder if you could help us.

We are undertaking a Masters in Business Administration (MBA) in the United Kingdom with the University of Wolverhampton. One of our modules is Strategy for Public Sector and Social Enterprise and our group has chosen to look at the following: -

‘A comparative study of further education marketing strategies, for employer engagement in the UK and Austria’

Successful employer engagement is about understanding employers business needs, delivering solutions on their terms and successfully achieving the agreed business outcomes.

In the UK, employers may place some of their employees on a course in a further education college. They chose from a list of courses that the college offers. However, generally, employers have very little say as to the content of the course, so courses are not tailored to meet the needs of the company and therefore not always appropriate.

In the UK the government are encouraging colleges to engage more with employers to identify their busy needs and even tailor courses to suit. Employers in the UK are very often only interested in making a profit and don’t always see the logic in training their staff to improve the status of the company to increase profits. To employers, training therefore, is not a priority and hence colleges are finding it very difficult to engage and communicate with them.

We are therefore looking at ways to try and improve colleges’ marketing strategies to engage more appropriately with employers to encourage training by establishing their business needs.

The University of Wolverhampton have chosen the beautiful city of Vienna for us to carry out our international research. We would therefore appreciate any information you can share with us on how colleges engage with employers in training and in particular what marketing strategies are used.

We are due to visit Vienna at the end of March so any information or even a contact name would be gratefully received.

Thank you for your time.

Ian Browne, Richard Harris, Sutinder Herian, Sharron Holding, Jasbir Heer
Students from University of Wolverhampton, United Kingdom

Ich wünsche Ihnen ein gutes Wochenende!

I now read the netiquet (by the link you posted). I think that would be a good draft for us! And … the quiz is really very nice!

Silvia

Of course, you are right normally you assume that people who take part in a platform are serious and interessted in the topic and don´t want kidding. I don´t think that the members, you and our colleges act insecure with data. But there are also “web-pirates” or “funny people” who are not interessted in the community, they like to register everywhere and post all around the web beside the originally content. Maybe I am to fearful, maybe the other participants don´t think we need this private policy.

Giving the platform a “netiquet” I think would be a good idea, the community gives itself a “framework” for the content.

I am also looking forward what the other participants think about this suggestion.

As far as Netiquette goes- That’s a good reminder! Thank you so much.
I like this resource a lot: http://www.albion.com/netiquette/ .
I also found the quiz very interesting and Important http://www.albion.com/netiquette/netiquiz.html
It’s a good, quick exercise.
Thanks for reminding us about this!

Vielen Dank für das Tutorial – jetzt kann ich auch zwinkern und lächeln!

Jetzt Können Sie auch die Smileys in Ihren Posts benutzen.

Ein klein Tutorial wie es gemacht wird ist hier http://knowmansland.com/trainersineu/using_emotions.html zur Verfügung.

eg.:

Smile- : + – + ) (don’t use spaces or +) and you will get this

wink – ; + – + ) and you get this

More tomorrow!

Machen Sie es gut!
Bis Spaeter!

thanks for your answers! What about your German? Do you read the factsheet-versions in english or german ?

… and how can a get this lovely little smilies????

Silvia